Email Templates — List
The screen that lists the email designs (templates) you've prepared. From here you create new templates and edit/delete existing ones.
Where to find: Marketing → Email Templates Who it's for: Anyone who manages email designs In short: The screen that lists the email designs (templates) you've prepared. From here you create new templates and edit/delete existing ones.
What is an email template?
A template is the ready-made design of the email that will be sent to customers (logo, texts, buttons, colors...). You design it once; then you use it over and over in campaigns. Automatic emails such as order confirmations, shipping notifications, and welcome emails are also based on templates.
The top of the page shows how many templates there are ("{count} templates defined").
Templates are split into categories
Templates are grouped by their topic:
- Orders — order confirmation, shipment, delivery notifications
- Shipping — shipping information
- Returns — return notifications
- Customer — welcome, promotion
- Automation — trigger-based emails
- Custom — templates you created
Template cards
Each template is shown as a card. On the card:
- Email icon + template name
- A "Customized" badge if the template has been edited
- A toggle switch (makes the template active/inactive)
- A subject line preview
- Edit and (on non-default templates) Delete buttons
At the top there are New Template and Refresh buttons.
Creating a new template
- Click the New Template button; a window opens ("Create a new email template for your campaigns.").
- Enter a Template Name (e.g. "Summer Campaign Template").
- Click Create (Enter works too).
- You are automatically redirected to the editor page; you start the design there (see Email Template Editor (Drag-and-Drop)).
Template actions
| Action | What does it do? |
|---|---|
| Edit | Opens the template in the drag-and-drop editor. |
| Toggle switch | Makes the template active/inactive. ("Template status updated.") |
| Delete | Deletes the template. Confirmation: "Are you sure you want to delete this email template? This action cannot be undone." (Default templates cannot be deleted.) |
Empty state
If there are no templates: an email icon and the message "No email templates yet." appear.
Frequently asked questions
What does the "Customized" badge mean? It shows that the template has been changed from its default state (that you edited it).
How do I use the template in a campaign? When creating a campaign, you select this template from the Email Template field (see Creating and Sending an Email Campaign).
What happens if I make the template inactive? An inactive template is closed off for use in new campaigns; its design is not deleted.